Fashion Reimagined


  • Original title: Fashion Reimagined
  • Director: Becky Hutner
  • Length: 100 min
  • Country: UK
  • Year: 2022


Fashion designer Amy Powney of cult label Mother of Pearl is a rising star in the London fashion scene. Raised off-the-grid in rural England by activist parents, Amy has always felt uneasy about the devastating environmental impact of her industry. When she wins the coveted Vogue award for the Best Young Designer of the Year, which comes with a big cash prize, Amy decides to use the money to create a sustainable collection from field to finished garment, and transform her entire business.

Over the following three years, her own personal revolution becomes the precursor of a much bigger, societal change.

Fashion designer Piret Ilves will make an introduction to the film screenings.